Gemstones

Just as technology and scientific advances have changed every aspect of our daily lives, it has also altered what type of  jewelry and gemstones are  available to us. Fine jewelry enhances how…

Each year I am  excited to go to TUCSON in February! Dozens of GEM SHOWS and  hundreds and hundreds of exhibits where thousands of jewelry lovers, rock hounds and industry friends…

Spring Swing – Get Your Fine Jewelry Out of that Stuffy Box and Into the Spring Air! Nothing says spring quite as brightly or as optimistically as colorful jewelry. Big…

October is Breast Cancer Awareness month, and pink is the color of breast cancer awareness. If you didn’t notice pink rubber awareness bracelets throughout the year, you’ll have a hard…

  Many marketers feel that Quality is all about perceived value. In fact, it is “value†that is perceived… when the quality of something is thought to be worth its…